My Thoughts on Steve Jobs and a Couple of his Best Quotes

Instagram users react to the passing of Steve Jobs.

Instagram users react to the passing of Steve Jobs.

After having a few days to digest, I feel prepared to write a short piece on the death of Steve Jobs. I learned of his passing via a push notification from the AP news app on my iPhone. At first, I thought it was a tasteless joke. There had been a number of Twitter hacks before, including CBS mistakenly reporting the death of Steve Jobs on Sept. 9, 2011. There was actually not a story in my AP app about the passing of Steve Jobs, so I went to Twitter to see what was going on. Sure enough, several other news sites and trusted followers were tweeting the sad news.

It always seems strange to be upset about the death of someone I never knew, but Steve Jobs was truly a visionary who changed the world for the better. Always modest of his life accomplishments, Steve Jobs made products that were easy to use and visually appealing. He had a way of looking into the future to deliver technologies that would change how people communicate and function in the world. But as I said, he maintained his modesty and focused on the important things in life:

“The problem is I’m older now, I’m 40 years old, and this stuff doesn’t change the world. It really doesn’t.

“I’m sorry, it’s true. Having children really changes your view on these things. We’re born, we live for a brief instant, and we die. It’s been happening for a long time. Technology is not changing it much — if at all.” (Steve Jobs, Wired, 1996)

Silvia using her iPod touch.

Silvia using her mom's iPod Touch. The success of Steve Jobs is in the simplicity of Apple's products.

Whether or not Steve Jobs single-handily changed the world is up for debate. However, I don’t think too many people will argue Apple products are easy to use. Some may think of me as a bit of a tech geek, but if my aunt asks me to help her install a new app on her Android-based phone, I get lost in the process. Anything I do on my iPhone is easy. Apple’s products are so simple, my girlfriend’s 5-year-old daughter can easily use her iPod Touch.

Probably the most profound technological developments of Apple came from the company’s ability to think of products in a new light and to keep things simple. While keeping something simple can often times be much more complicated, the simple designs of Apple products are clearly what sets them apart. Before I over-complicate this blog post, I will simply leave you with a quote from Steve Jobs:

“For something this complicated, it’s really hard to design products by focus groups. A lot of times, people don’t know what they want until you show it to them.

“That’s been one of my mantras — focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.” (Steve Jobs, BusinessWeek, May 25, 1998)

Apple products have had a major impact on my life and many others. May Steve Jobs rest in peace.

About wheeler blogs.

Eric D Wheeler is a recent graduate from St. Cloud State University with a Masters Degree in Mass Communications with emphasis in PR and Advertising. Also interested in social media, marketing photography & traveling! View all posts by wheeler blogs.

2 responses to “My Thoughts on Steve Jobs and a Couple of his Best Quotes

  • Jerry Allen

    Yes Eric I felt the same way when I heard he had passed. Apple set itself appart from everyone else from the very beggining. Papa John had the 1st computer they came out with and everyone after. He used to go to the Apple convention in San Francisco every year. When I picked up Bobby’s iPad I knew instantly how to use it, no directions needed… WOW!

    • wheeler blogs.

      Thanks for reading, Jerry! That’s pretty cool he use to go to the Apple conventions.

      I’ve burned through about five cell phones now and the iPhone is the only one I have used without needing the instruction booklet (good thing, because Apple doesn’t even include one!).

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