
Lately I’ve been obsessing over Draw Something. It seems I am not alone. The newest sensation in the world of smartphone apps gained 20 million active users in just a shade under two months. Available in both the iOS App Store and Android Market, Draw Something is a simple idea created by OMGPOP, which was acquired shortly after its launch by mobile gaming powerhouse Zynga for $180 million. The concept of the game is to–you guessed it–draw something for your friend. The hook is that the other player gets to watch you draw the picture in a Pictionary-style animation. Definitely a game for people of all ages.
The first few weeks I spent on Draw Something mostly consisted of stick figures and outlines of objects. With a limited, yet diverse word bank to choose from before each turn, I have expanded my skill and creativity by pushing myself to draw more detailed drawings. Some people have gone a little overboard, but there are definitely some amazing drawings floating around on the Web.
Hopefully the acquisition by Zynga will not harm the simplicity of the app as they work to further monetize off the early success of the app. I came across a clever animated infographic on Mashable earlier today and just had to share it. The folks at MBA Online created the infographic and have gathered some staggering statistics regarding the success of Draw Something.
Created by: MBAOnline.com